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B2B Branding
your b2b marketing ROI calculation is wrong. the image also includes a digital calculator and a pen
B2B Branding
Jai Shree May 28, 2025

Your B2B Marketing ROI Calculation Is Wrong. Here’s How Experts Are Trying to Fix It.

  When I watched the amazing B2B marketing documentary “Everybody’s Business” last year, I became hopeful. Hopeful about seeing more art and creativity in B2B marketing that we don’t...
B2B Branding
B2B Branding
Jai Shree May 22, 2025

No More Maybes: Why B2B Brands Can’t Afford Inconsistency in 2025

I was reading a recent LinkedIn Marketing blog titled “The Brand’s Hidden Hand in B2B Success”. One particular phrase caught my attention: “Collective Confidence.” The term might sound abstract,...
Lead Generation
7 things drone companies need to understand about lead generation
Lead Generation
Jai Shree May 12, 2025

7 Things Drone Companies Need To Understand About Lead Generation

The drone industry is booming. Now, a $4.4 Bn industry (growing with a CAGR of 2.18%), drones are all set to change how different sectors run their operations on...
LinkedIn
This is a graphic where a man and a woman are holding a large bulb that denotes a big idea. And the text says, "5 exciting shifts that LinkedIn is trying to bring into B2B marketing.
LinkedIn
Jai Shree April 7, 2025

5 Exciting Shifts LinkedIn Is Trying to Bring into B2B Marketing

5 Exciting B2B Marketing Shifts LinkedIn Is Bringing to The Industry. At Shivyaanchi, we have been a fan of LinkedIn’s B2B marketing newsletter. It’s because it feels as if...
B2B SaaS marketing
B2B SaaS GTM roadmap
B2B SaaS marketing
Jai Shree January 28, 2025

Your B2B SaaS GTM Roadmap: Stop Guessing, Start Selling

A solid B2B SaaS GTM framework helps you save hours of guesswork and confusion throughout your initial days and beyond. Too many SaaS companies rely on guesswork when it...
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Recent Posts

  • Why Nobody Is Clicking Your LinkedIn Ads (Even With a Perfect Targeting)
  • Creative Testing on LinkedIn Ads: How to Find What Truly Works
  • Behind the Scenes: How Shivyaanchi Runs LinkedIn Ads for Clients
  • LinkedIn Ads: Outsource to an agency vs. In-house (Cost, ROI)
  • LinkedIn Ads: Should You Use Lead Gen Forms or Landing Pages? Pros & Cons.
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Recent Posts
  • Why Your LinkedIn Ads Aren’t Getting Clicks (Even When Your Targeting Is Perfect)
    Why Nobody Is Clicking Your LinkedIn Ads (Even With a Perfect Targeting)
    November 14, 2025
  • Creative Testing on LinkedIn: How to Find What Truly Works
    Creative Testing on LinkedIn Ads: How to Find What Truly Works
    November 8, 2025
  • A blue-background image with a white-human icon on the left side of the image. the human looks like he's peeking through a wall. And there's a text on the right hand side on the image, "A sneak peek
    Behind the Scenes: How Shivyaanchi Runs LinkedIn Ads for Clients
    October 30, 2025
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