This Nutritionist Coach Got 18–22 Leads/Month Via LinkedIn Ads (No Social Media Dependency)

 

Most coaches believe LinkedIn doesn’t work for them.

But Andrea Nordling, a Nutritionist Business Coach and founder of The Profitable Nutritionist, proved otherwise.

With no dependence on Instagram reels or endless Facebook groups, she used LinkedIn ads + organic content to attract her dream clients—holistic nutritionists and health coaches—every single month.

Here’s how we helped her do it.

About Andrea

Andrea Nordling is the founder and CEO of The Profitable Nutritionist, a high-impact business mentorship program that helps holistic nutritionists and health coaches:

  • Get more clients in the door
  • Increase monthly profit
  • Unlock more freedom—without relying on social media

Her clients want to build fulfilling, client-first solo practices and hate being stuck on social platforms. Andrea’s message resonates deeply with this crowd—but LinkedIn wasn’t part of her strategy… until we stepped in.

The Problems Andrea Was Facing

✅ She wasn’t reaching enough business-minded nutritionists on LinkedIn


✅ Her LinkedIn profile was unoptimized, so she wasn’t searchable or trustworthy


✅ She needed a consistent flow of qualified leads, not random DMs


✅ She didn’t want to rely on social media hacks

The Strategy-Framework We Built for Her

✅ MoFu-focused funnel 

Ads that offered educational, curiosity-driven content instead of hard sells, followed up with multiple personalized follow-ups for the leads who interacted with the ads.


✅ Lead qualification built into every ad 

We wanted to ensure that only the right coaches clicked by defining her target persona with full clarity and then building a highly filtered list of leads.


✅ Profile aligned with paid + organic efforts 

So any nutritionist who clicked on the ad and stuck around Andrea’s LinkedIn profile and actually found her the ally they always wanted.

The Solutions We Offered

Here’s what we did across 3 stages:

1. LinkedIn Profile Optimization

Rebuilt her profile from scratch using SEO-rich keywords

  • Positioned her as the go-to business coach for nutritionists
  • Added authority-based proof and calls-to-action

 

2. LinkedIn Ads Strategy (The MoFu Strategy)

Since Andrea’s primary motive was to generate leads, we took the route of the classic Middle-of-the-Funnel LinkedIn ads strategy.

This strategy helps the audience feel motivated to interact with the ad instead of being creeped out by a blunt, salesy message.

We worked on the content offer to help the nutritionists grow their business, anything that Andrea’s desired audience would find relatable and irresistible.

In short, we:

  • Wrap our heads around Andrea’s business model in depth. What the nutritionist industry is all about, the struggles, the rewards, and so on.
  • Created multiple agitating and irresistible content-offer ads such as:

“Grow your Nutrition Practice without social media – 3 Secrets to $100K+”

This was an on-demand webinar. Basically, Andrea had recorded her latest webinar. Once the live webinar was done, we converted that recording into an on-demand webinar so that anybody can watch it.

We placed that webinar-recording behind a form. So anybody who submitted the form can watch it.

  • Worked on the creatives, i.e., the crisp, persuasive ad-copy, scroll-stopping visuals, and a highly actionable CTA.
  • Launched the LinkedIn ad targeting nutritionists who already knew they needed help growing their business
  • A/B tested messages with different messaging angles and CTAs

 

Your audience doesn’t hate ads. They hate irrelevant ones. Andrea's ads were educated, not interrupted—and that made all the difference.

 

The Results

What LinkedIn ads brought for Andrea

📌 18–22 qualified leads/month solely from LinkedIn Ads. Most of these leads then turned into Andrea’s followers.


 📌 Cost Per Lead (CPL): $11.43. The reason why you shouldn’t get intimidated by the overall cost of LinkedIn ads. Because it all boils down to the quality of leads and the net ROI you get later.

Impact of Her LinkedIn Profile Optimization 


 📌 Profile engagement up by 50.3% in just 3 weeks


 📌 Higher time-on-page across her landing pages and funnel


 📌 Booked calls from coaches who already trusted her before the first hello

Conclusion

Andrea didn’t just run ads—she built a magnetic, scalable system that respected her audience’s time, energy, and goals.

Plus, her entire LinkedIn presence now shines the brightest in her super-niched (nutrition) industry. 

If you’re a coach, consultant, or service provider who wants a qualified lead flow without being glued to Instagram, LinkedIn might be the door to your career breakthrough.

Also read: TheOther4 Landed Big Brands Like Nestlé, P&G via Multi-Channel Growth Marketing Engine

 

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